Eyes on Animals

Watching out for their Welfare

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Future Vision

From farm with cows to farm with plant-based proteins

The Kottelenberg familys’ dairy farm will now be run by daughter Danique. However, she chooses a different path, 'fitting in with the current spirit of the times: from animal to plant-based protein'. She will slowly phase out the cows on the farm and replace with the production of, for example, almonds for almond milk. Trade journal 'Boerderij' has written an article about … [Read more...] about From farm with cows to farm with plant-based proteins

The first fully vegetarian chicken restaurant KFC located in Rotterdam

Because customers were always asking for a vegetarian alternative, the fastfood chain KFC is starting a 100% meatless restaurant with 1 branch in Rotterdam during the 'National Week Zonder Vlees' (National Week without Meat). Afterwards, KFC will also add a vegetarian option to their menu. The Algemeen Dagblad publishes an article about this: In dit filiaal van Kentucky … [Read more...] about The first fully vegetarian chicken restaurant KFC located in Rotterdam

Van Geloven set to produce more plant-based products in their snack range

Snack manufacturer Van Geloven brings new plant-based products on the market under the Mora brand, which collaborates with the Vegetarische Slager. Van Geloven wants half their snack assortment to be vegetarian by 2025. Marketing Tribune (Dutch): Mora voegt iconische snack toe aan vega-assortiment … [Read more...] about Van Geloven set to produce more plant-based products in their snack range

Vion Food Group switches to production of meat substitutes at their location in Leeuwarden in The Netherlands

Cattle slaughterhouse Vion Leeuwarden is converting its factory into a plant-based one because the demand for plant-based 'meat substitutes' is rising both nationally and internationally. In the spring of 2020, the first plant-based products will roll off their conveyer belt. Dutch Article RTL Z: Friese slachterij van Vion wordt omgebouwd tot vegafabriekDutch Artikel … [Read more...] about Vion Food Group switches to production of meat substitutes at their location in Leeuwarden in The Netherlands

Plant-based products are conquering the American and Canadian markets

The sandwich chain Subway is going to collaborate with Beyond Meat in the US and Canada and is adding a plant-based alternative to their menu in 685 branches. The American market for meat substitutes is growing steadily. An article about this was published in Eatly and can be read here: Subway werkt samen met Beyond Meat en brengt plantaardige Marinara Sub op markt … [Read more...] about Plant-based products are conquering the American and Canadian markets